# CRM and opportunities

> KMEE guides for CRM and opportunities in Odoo 16 with the Brazilian localization: step-by-step procedures, tasks and references for each process.

Fonte: https://docs.kmee.com.br/en/odoo/funcional/crm/

Use the guides below for the standard Odoo workflow. For Brazilian fiscal documents, bank files and tax assessment, use the KMEE procedures in the Brazilian localization section.

## KMEE procedures

- [Register a customer in Brazil](https://docs.kmee.com.br/en/odoo/enterprise/localizacoes/brasil/cadastros/cadastrar-cliente/)

## Odoo reference

Standard Odoo features for this area are described in the module reference.

- [CRM and opportunities](https://docs.kmee.com.br/en/odoo/enterprise/modules/crm/)

## Tasks

Review the prerequisites and the expected result of each process before using it in your company.

### Acquire and enrich leads

- [Lead mining](https://docs.kmee.com.br/en/odoo/enterprise/modules/crm/mineracao-de-leads/)
- [Lead enrichment](https://docs.kmee.com.br/en/odoo/enterprise/modules/crm/enriquecimento-de-leads/)
- [Enrich contacts with partner autocomplete](https://docs.kmee.com.br/en/odoo/enterprise/modules/crm/preenchimento-automatico-de-contatos/)

### Organize sales teams and score opportunities

- [Multiple sales teams](https://docs.kmee.com.br/en/odoo/enterprise/modules/crm/multiplas-equipes-de-vendas/)
- [Assign leads with predictive lead scoring](https://docs.kmee.com.br/en/odoo/enterprise/modules/crm/atribuir-leads-com-pontuacao-preditiva-de-leads/)