# CRM and opportunities

> Reference for the standard Odoo features of this area, adapted from the official Odoo manuals. Step by step in Odoo 16 with the Brazilian localization, by KMEE.

Fonte: https://docs.kmee.com.br/en/odoo/modules/crm/

Reference for the standard Odoo features of this area, adapted from the official Odoo manuals.

- [CRM](https://docs.kmee.com.br/en/odoo/modules/crm/crm/)

  - [Organize the pipeline](https://docs.kmee.com.br/en/odoo/modules/crm/organize-o-pipeline/)
  - [Acquire leads](https://docs.kmee.com.br/en/odoo/modules/crm/adquirir-leads/)
  - [Assign and track leads](https://docs.kmee.com.br/en/odoo/modules/crm/atribuir-e-rastrear-leads/)
  - [Analyze performance](https://docs.kmee.com.br/en/odoo/modules/crm/analisar-o-desempenho/)
  - [Optimize your Day-to-Day work](https://docs.kmee.com.br/en/odoo/modules/crm/otimize-seu-trabalho-diario/)